Bristlr

Year

2023

Role

Branding, Web Design & Development

Website
animation-image

Project Description

Embarking on the journey to reinvent the Bristlr dating app was an exploration of creativity and technology, driven by the vision to resonate with a unique community of alternative rock music lovers, tattoo enthusiasts, and motorcycle aficionados.

Outcome

The result is more than an introduction to a dating website; it’s a dynamic space that embodies the spirit of the alternative lifestyle. Bristlr now stands as a vibrant community, bringing together individuals who appreciate alternative rock, tattoos, and motorcycles. This project wasn’t merely about updating an website; it was about creating a haven where the shared culture of the alternative community thrives, connecting like-minded individuals in a meaningful way.

An outdated logo was the first element of this project we tackled. The Bristlr team wanted something modern and unique which set them apart from their competition. We stripped it back and designed a modern, standout logo that embodies the brand.

The old website was clunky, outdated and didn’t offer a good UX for visitors. Starting with an intuitive smart slider, we stripped back the content and delivered a streamlined site that engages users from the outset.